Author Archives: Pat Carroll

So, what’s a Shopperscore?

  Are you a retailer who knows that presenting a customer with the wrong offer is bad for business? Then, email can be your most effective communications tool. Even if yours is a bricks and mortar store, email is a … Continue reading

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DMX Digital Marketing Conference, (OBAMA, OLYMPICS, a NUDGE and ……??)

  OBAMA, OLYMPICS, a NUDGE and ……?? DMX Digital Marketing Conference was the first year that  The Marketing Institute (Ireland) have held this conference. Their aims were to condense the best of digital marketing and connect marketers with new thinking and … Continue reading

Posted in Email Marketing, Inbound Marketing, Social Media, Twitter | Comments Off

Dublin : Digital Hubspot of Europe?

Hubspot’s co-founder and CEO, Brian Halligan, opened his keynote talk at the launch of their new European HQ in Dublin, by showing us a picture of his Dad. Mr Halligan (Snr) got all his information from his favourite TV stations … Continue reading

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President Bill Clinton Guest of Honour at JP McManus All-Ireland Scholarship Awards

Last weekend was my second time been privileged to witness a speech by President Bill Clinton. Both occasions took place in my native city of Limerick, Ireland, The first occasion was fourteen years ago, when I was amongst a crowd of 40,000 who turned up to greet him. At that time he was two years into his second term of office, as the 42nd US President. Continue reading

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ʻTIS THE SEASON TO BE READY: HOLIDAY SEASON EMAILS.

So how did last years’ Christmas campaign go? What would you do differently? These questions and more are the ones to ask of last years’ campaign to make the most of the holiday season for your store. Have you got your email marketing ready for Christmas yet !? Continue reading

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Irish Networking- ‘Gift of the Gab’

With the ‘Gift of the Gab’ The Irish Were Great Social Networkers Long Before Facebook Or Twitter Ireland has the unique distinction, for a small island of just 6 million souls, of having up to 80 million people globally, claiming to … Continue reading

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Irish Government’s New Presidential Distinguished Service Award for the Irish Abroad,

10 ‘Shining Lights’ from Irish Abroad Officially Honoured. Sometimes, it seems that the great work undertaken, for all things Irish, by the Irish abroad , is not given the recognition it merits and the acknowledgement it deserves. Today this was ably rectified … Continue reading

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Facebook Security Tip :

If you have a Facebook page (as opposed to Personal Profile): You need to change a setting so you don’t get hacked: While on FB, look at your URL address [the very top box on your screen]. If you see … Continue reading

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Social Media : Class of 2015

If you think we are embracing Social Media now, this is an interesting look at how important it will be to ‘The Class of 2015′ :

Posted in Facebook, Social Media, Twitter | Comments Off

Power of the Tweeple ! #SMEcommunity Networking has gone viral !

Here at Touch Communications,we are happy to be part of  Twitter phenomenon #SMEcommunity. This initiative,which  involves organising business networking events for Small Business owners and Employers across the country. National Coverage: FocuSME The Small Business Blog All About Business The … Continue reading

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